Players Inc. Stories
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1/18/2018
NFLPA Embraces Player-Driven Marketing with Renewal of opendorse PartnershipNFLPA’s partnership renewal with opendorse, the athlete marketing platform, follows the launch of REP Worldwide, expanding their commitment to help NFL players build their brands
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1/12/2018
OneTeam Collective Scouting ReportThe OneTeam Collective Athlete Advisory Board and Founding Partners have identified the top 5 hottest tech trends to watch for in 2018.
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11/13/2017
REP Worldwide Launches as Full-Service Brand Management and Sports Licensing BusinessREP Worldwide launched today as a first-of-its-kind group player representation business that offers licensing and brand management services to athlete-driven sports properties.
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9/7/2017
NFLPA Announces Strategic Investment and Partnership with StatMuseSay hello to StatMuse, the only sports app that turns your favorite superstar into your personal sports commentator
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8/30/2017
NFLPA, The Brandr Group and ACE Media Launch CampusLoreNFLPA, The Brandr Group and ACE Media launch CampusLore, the first media brand to deliver perspectives on college football directly from NFL players.
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5/23/2017
NFLPA Names EA SPORTS, Fanatics, Forever Collectibles, SportsManias, Team Spirit Store and Topps Digital as Category Winners of the 2017 NFLPA Licensee of the Year AwardsSix official NFL Players Association (NFLPA) licensees – EA SPORTS, Fanatics, Forever Collectibles, SportsManias, Team Spirit Store and Topps Digital – are category winners of the third annual NFLPA Licensee of the Year Awards for 2017
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4/26/2017
Lyft, NFL Players Association Launch Program Providing Ride Options to PlayersThe NFLPA – through its licensing and marketing arm, NFL Players Inc. -- has announced a partnership with fast-growing rideshare leader, Lyft, for the upcoming season
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4/24/2017
WHOOP Strikes Landmark Deal As The Officially Licensed Recovery Wearable of the NFL Players AssociationThis is the first time a players association in professional sports has partnered with a wearable technology company, providing NFL players easy access to, ownership of, and the option to commercialize their health data.
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12/6/2016
NFL Players Association Launches First Athlete-Driven Accelerator, the OneTeam Collective, to Help Companies Incorporate Sports for GrowthThe NFL Players Association (NFLPA), launches the OneTeam Collective, a groundbreaking, athlete-driven business accelerator for innovative companies seeking to incorporate sports strategies to drive growth.
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9/14/2016
NFLPA Teams Up with Brandgenuity to Grow Licensing in EuropeThe NFL Players Association, via its marketing and licensing arm NFL Players Inc., announced today that it has retained leading global agency Brandgenuity to grow and manage its licensing efforts in Europe.